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Now showing items 1-10 of 21

2021-05-20

Crisis Management in Hotel Industry: Effective Internal Corporate Communication as a Tool of Resilience

Tzimpilis, Stavros
2021-05-20

Business ethic and industrial marketing-fair trade and ethical business behavior as pylons of a success marketing plan in industry

Prokopidis, Vasileios
2021-05-20

The concept of dark tourism, visitors’ motivation and the entailed dissonance in sites representation.

Mandrinou, Evangelia
2021-05-20

Cold beverage preparation

Chourmouziadis, Eleftherios
2021-05-27

Effects of Smart Technology on Consumer Dynamics and Customer Experience

Folia, Styliani
2021-06-01

Is it feasible to turn Thessaloniki from a city with events to an eventful city?

Tsoumis, Konstantinos
2021-09-01

Penetration strategies of Greek SME’s to foreign markets. How far is the theory from the practice.

Moysidis, Dimitrios
2021-09-08

Prepare a marketing plan for the product sFlow

Papantonakis, Georgios
2021-09-08

The Value of Hospitality in Boutique Hotels: An Exploratory Case Study

Angelopoulou, Athanasia Eirini
2021-09-09

Servicescapes in restaurants and its influence in customer experience

Fargkanis, Apostolos

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The International Hellenic University (IHU) was established in October 2005 by Law No. 3391 and is based in Thessaloniki, Greece. The IHU is Greece's first public university where programmes are taught exclusively in English.

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