This dissertation uses the structure of a Business Plan in order to test an idea. The idea is for Hellenic Petroleum to take the initiative of funding and founding in Thessaloniki a Centre, operating on a non-profit basis and having a distinct Corporate Social Responsibility character. The Centre will work to promote inventive activity and assist practicing and potential inventors and patent-holders by providing a series of services that cover all phases of the inventive process. Most important, it will select after assessment by experts inventions, it will fund them to cover for patent filing expenses, also acquiring stakes in the patent rights, if so agreed with the inventor.
The Business Plan explores implementation challenges and the feasibility of certain aspects of this idea, the operational needs and the crucial factors that will define the short- and long-term sustainability of the undertaking. A strategy of differentiation is proposed, taking into consideration the focus on invention rather than on innovation which is the mainstream trend nowadays.
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