This Dissertation was written as a part of the MSc in Banking and Finance at the
International Hellenic University.
Stock prices are affected by a number of determinants such as macroeconomic
variables, in-company variables, industry related variables and trends in the movement
of the stock prices. In this research, it will be shown that regarding the in-company
variables, or the fundamental variables as they are commonly called stock prices are
affected by such factors, not directly but indirectly. Indirectly means that these
determinants shape the sentiment of the investors and investors consequently base their
decisions to buy or sell a particular stock on information that they acquire studying
different sets of data and ratios, amongst them, the fundamental ratios.
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