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The following paper is a dissertation entitled “Wine tourism as an alternative form of tourism and its aspects in Greek economy” which is a personal work in order to complete my part time studies in the department of “Hospitality and Tourism Management 2017-2019” of the International Hellenic University that is located in Thessaloniki, Greece. The acquired knowledge during the course at the Department led to an in-depth understanding of Wine Tourism and the achievement of this work. This paper is about the phenomenon of Enotourism as an alternative form of tourism. This subject is connected directly to the actual problems of production and service delivery. It analyzes and refers to the Wine Tourism’s benefits and negative outcomes during its implementation to the modern lifestyle as also an extensive research in the need of tourists to discover, experience, participate and learn more about the special interests which are connected to the history and ordinary life of a particular destination, thus it is obvious that the recent years more and more visitors are losing their interest in classic tourism. This particular travelers’ need seems to be fulfilled by alternative tourism. This paper is consisted by two parts. The first one refers to the theoretical part. It is divided in four chapters where it is explained the essence of tourism, of the alternative tourism, of the wine tourism and lastly of its aspects in Greek economy. The second part of the paper is the practical work. It is a case study on Gerovassiliou winery.