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How Packaging Design and Material Selection can be used as Marketing / Branding Tools in today’s industries, affecting Consumes’ Buying Behavior. Case Study: Cosmetics Packaging Design 15

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How Packaging Design and Material Selection can be used as Marketing / Branding Tools in today’s industries, affecting Consumes’ Buying Behavior. Case Study: Cosmetics Packaging Design 15

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SPD_IHU Dissertation_Ntsiavou Maria2.pdf 10

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