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dc.contributor.author
Galoussis, Konstantinos
en
dc.date.accessioned
2015-06-23T15:18:17Z
dc.date.available
2015-09-27T05:58:32Z
dc.date.issued
2015-06-23
dc.identifier.uri
https://repository.ihu.edu.gr//xmlui/handle/11544/501
dc.rights
Default License
dc.title
Development and technical implementation of an innovative e-business Venture
en
heal.type
masterThesis
heal.keyword
Web site development
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heal.keyword
Web sites--Design
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heal.keyword
Web sites--Design--Case studies
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heal.keyword
Business planning--Case studies
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heal.keyword
Dissertations, Academic
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heal.language
en
heal.access
free
el
heal.license
http://creativecommons.org/licenses/by-nc/4.0
heal.recordProvider
School of Science and Technology, MSc in Information & Communication Technology Systems
heal.publicationDate
2012-10
heal.bibliographicCitation
Galoussis Konstantinos, 2012, Development and technical implementation of an innovative e-business venture,Master's Dissertation, International Hellenic University
en
heal.abstract
This dissertation was written as a part of the MSc in ICT Systems at the International Hellenic University and its objective is the development and the technical implementation of a peer-to-peer car-sharing business, named ridemyride. The thesis is conceptually divided in three parts. The first one constitutes the business plan of the endeavor where we set the business goals, the reasons we believe they are attainable, and the plan for reaching them. It also contains background information about the team that attempts to reach those goals. The second part is dedicated to the design of ridemyride’s web presence. In this part we established what we were trying to achieve and how to achieve it while it became a record of all the decisions that were made through to the completion of the design. Finally the third part presents the implemented results and the functionality of the completed ridemyride platform. This thesis is the result of contributions, guidance and feedback from Assistant Professor Katerina Pramatari, who I would like to sincerely thank for her time and support.
en
heal.tableOfContents
ABSTRACT .................................................................................................................. III CONTENTS ................................................................................................................... V 1 INTRODUCTION .................................................................................................... 9 2 BUSINESS PLANNING ......................................................................................... 11 2.1 THE COMPANY .................................................................................................. 11 2.1.1 Organization ........................................................................................ 11 2.1.2 Management Profiles ........................................................................... 13 2.2 SUPPLY OF SERVICE .......................................................................................... 14 2.2.1 The problem ......................................................................................... 14 2.2.2 The solution .......................................................................................... 15 2.2.3 Advantages for customers .................................................................... 16 2.2.4 Supply of services ................................................................................. 17 2.2.5 Our technology .................................................................................... 20 2.2.6 User rating, social feedback ................................................................ 22 2.3 INDUSTRY AND MARKET ................................................................................... 22 2.3.1 Industry Analysis .................................................................................. 22 2.3.2 Competition analysis ............................................................................ 25 2.3.3 Target groups ....................................................................................... 28 2.3.4 Communication .................................................................................... 30 3 WEBSITE DESIGN ................................................................................................ 31 3.1 REQUIREMENTS ................................................................................................ 31 3.1.1 Current Requirements .......................................................................... 31 3.1.2 Long Term Requirements ..................................................................... 32 3.2 USER EXPERIENCE ............................................................................................ 33 3.2.1 Audience Definition ............................................................................. 33 3.2.2 Logo Design ......................................................................................... 33 -vi- 3.2.3 Colors and Font Selection ................................................................... 34 3.2.4 Ridemyride Moodboard ....................................................................... 34 3.3 SITE CONTENT .................................................................................................. 35 3.3.1 Content Grouping and Labeling ......................................................... 35 3.3.2 Functional Requirements .................................................................... 39 3.4 SITE STRUCTURE .............................................................................................. 43 3.4.1 Architectural Blueprint ........................................................................ 43 3.4.2 Global and Local Navigation Systems ................................................ 44 3.5 VISUAL DESIGN ................................................................................................ 46 3.5.1 Page Mock-ups .................................................................................... 46 3.5.2 Final look and feel ............................................................................... 55 4 WEBSITE PRESENTATION ............................................................................... 57 4.1 COMMON COMPONENTS .................................................................................... 57 4.2 RIDEMYRIDE MAIN WEBPAGES ......................................................................... 62 4.2.1 Homepage – Rent your car .................................................................. 62 4.2.2 List your car ........................................................................................ 64 4.2.3 Search results ...................................................................................... 66 4.2.4 Car details ........................................................................................... 67 4.2.5 Profile .................................................................................................. 69 4.2.6 Dashboard ........................................................................................... 70 4.2.7 Your car – Rentals ............................................................................... 71 4.2.8 Your car – Edit listing ......................................................................... 73 4.2.9 Your car – Rental income .................................................................... 75 4.2.10 Your reservations ................................................................................ 76 4.2.11 Account ................................................................................................ 78 4.2.12 Payment ............................................................................................... 80 5 CONCLUSIONS ..................................................................................................... 83 5.1 RECOMMENDATIONS FOR FUTURE WORK .......................................................... 84 6 BIBLIOGRAPHY .................................................................................................. 85 7 APPENDICES ........................................................................................................ 87 7.1 APENDIX A – BUSINESS PLAN CALCULATIONS .................................................. 877.2 APENDIX B – DATABASE DOCUMENTATION ...................................................... 91
en
heal.advisorName
Pramatari, Prof. Katerina
en
heal.committeeMemberName
Pramatari, Aikaterini
en
heal.committeeMemberName
Doukidis, G.
en
heal.committeeMemberName
Kontopoulos, Dr. E.
en
heal.academicPublisher
School of Science &Technology, Master of Science (MSc) in Information and Communication Systems
en
heal.academicPublisherID
ihu
heal.numberOfPages
91
heal.fullTextAvailability
true


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