Browsing Theses and dissertations by Author "Machairidis, Evangelos"

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2020-06-11

The impact of augmented, virtual and mixed reality technologies on consumer purchase decision, in the Greek market.

Machairidis, Evangelos; Mourmouras, Nikolaos

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The International Hellenic University (IHU) was established in October 2005 by Law No. 3391 and is based in Thessaloniki, Greece. The IHU is Greece's first public university where programmes are taught exclusively in English.

Browsing Theses and dissertations by Author "Machairidis, Evangelos"

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