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dc.contributor.author
Bantzou, Myrsini
en
dc.date.accessioned
2015-08-22T14:28:57Z
dc.date.available
2015-09-27T06:05:23Z
dc.date.issued
2015-08-22
dc.identifier.uri
https://repository.ihu.edu.gr//xmlui/handle/11544/802
dc.rights
Default License
dc.title
Consumer Recycling Practices in Greece
en
heal.type
masterThesis
heal.language
en
heal.access
free
el
heal.license
http://creativecommons.org/licenses/by-nc/4.0
el
heal.recordProvider
School of Economics, Business Administration and Legal Studies, MSc in Management
el
heal.publicationDate
2010
heal.bibliographicCitation
Bantzou Myrsini, 2010, Consumer Recycling Practices in Greece, Master's Dissertation, International Hellenic University
en
heal.abstract
This qualitative study examined consumers’ attitudes towards recycling and investigated the factors affecting their waste recycling behaviour. In-depth interviews were conducted aiming to explore attitudes, motivations and behaviours of 30 interviewees in Thessaloniki, Greece. The study analyses the information obtained on environmental issues and perceptions towards recycling and presents the factors that appear to influence and determine consumers’ recycling behaviour. The findings revealed several such factors including: social forces and communication, incentives, the individual’s moral values and knowledge about environmental issues, as well as their level of satisfaction regarding the logistics service. The analysis showed that there is a high level of domestic waste recycling awareness which is accompanied with a relatively high level of household participation in recycling. The importance of continuously informing consumers about the positive environmental results of waste recycling is revealed and highlighted. Also, a model of factors affecting positively the recycling behaviour of interviewees and areas for further research are provided.
en
heal.tableOfContents
Acknowledgements ......................................................................................................4 Abstract.........................................................................................................................5 CHAPTER 1 Orientation............................................................................................6 1.1 Introduction............................................................................................................6 CHAPTER 2 Literature Review................................................................................9 2.1 Introduction............................................................................................................9 2.2 Theory of Reasoned Action...................................................................................9 2.3 Theory of Planned Behaviour.............................................................................10 2.4 Motives and the Altruistic Behaviour Model ....................................................13 2.5 Empirical findings................................................................................................14 2.6 The role of demographics in determining recycling behaviour.......................16 2.7 The role of knowledge in determining recycling behaviour ............................16 2.8 The role of logistics in determining recycling behaviour .................................17 CHAPTER 3 Research Design.................................................................................18 3.1 Introduction..........................................................................................................18 3.2 Selection of the site...............................................................................................18 3.3 Methods.................................................................................................................18 3.4 Sampling and Data collection .............................................................................19 3.5 Data analysis.........................................................................................................21 CHAPTER 4 Presentation of the Findings.............................................................23 4.1 Introduction..........................................................................................................23 4.2 Domestic waste recycling awareness ..................................................................23 4.3 Factors affecting consumers’ participation in recycling..................................24 4.3.1 Logistics .........................................................................................................25 4.3.2 Knowledge .....................................................................................................27 4.4 Personal norms and motivation affecting consumers’ recycling behaviour ..28 4.4.1 Moral values and intrinsic motives .............................................................28 4.4.2 Incentives .......................................................................................................30 4.5 Social norms affecting consumers’ recycling behaviour ..................................31 4.5.1 Social forces, peer communication and intention to recycle .....................31 CHAPTER 5 Discussion of the Findings ................................................................34 5.1 Introduction..........................................................................................................34 5.2 Discussion .............................................................................................................34 CHAPTER 6 Conclusions, Limitations and Directions for Further Research....38 REFERENCES...........................................................................................................40 APPENDICES............................................................................................................51
en
heal.advisorName
Grougiou, Vassiliki
en
heal.committeeMemberName
Plakogiannaki, Emmanouela
en
heal.committeeMemberName
Katsaliaki, Korina
en
heal.committeeMemberName
Papadopoulos, Chryssoleon
en
heal.academicPublisher
School Of Economics & Bussiness Administration ,M. Sc. In Management
en
heal.academicPublisherID
ihu
heal.numberOfPages
54
heal.fullTextAvailability
true


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